Posts categorized: Entrepreneurship

A Growth Hacker’s Tool Box -Tools for Rapid Success

  • October 2014
  • Posted By Janet Muto
  • 0 Comments
  In my previous post, I discussed growth hacking and how it is the next frontier in successful product innovation. Unlike traditional product development, the growth hacking methodology favors experimentation over elaborate planning, customer feedback over intuition and interactive design over traditional “big design up front” development. Successful growth hackers are well adept in SEO,

The 5 Rules You Need to Break to Allow Innovation to Flourish

  • December 2013
  • Posted By Nitzan Shaer
  • 0 Comments
The grand goal of sustained innovation has been a top priority for many enterprise executives in recent years. However, it seems that with a few exceptions, most have failed to deliver. Why, despite the books, the articles, the conferences, and the goal setting, have so few organizations succeeded in delivering sustained innovation? Why, after all

Freemium or Free Trial: Which “Free” is Right for Your Business?

  • February 2013
  • Posted By Janet Muto
  • 0 Comments
  by Janet Muto “Try it before you buy it” has turned from a sales pitch into both a consumer and business expectation. It’s now the baseline standard that customers will get some level of access to test out a product before they commit to buying it. This can be helpful for the business: it

3 Take Aways From The New York (DIY) Marathon 2012

  • November 2012
  • Posted By Nitzan Shaer
  • 0 Comments
By Nitzan Shaer Yesterday, in Central Park, together with a few thousand runners and two close friends, I ran my first marathon. The official NY Marathon was canceled 36 hours before. While the decision to cancel was made late, I believe that canceling it was the right decision. We ran four loops around Central Park,

Israeli and Palestinian students share a common goal as entrepreneurs in Boston

  • August 2011
  • Posted By hsgdev
  • 0 Comments
By Nitzan Shaer These days there are few opportunities to reach across cultural divides in the Middle East. However, Babson Professor Ted Grossman’s program: “Bridging the Cultural Divide Through Entrepreneurship” provides a rare opportunity for young people from the region to leverage their entrepreneurial spirit to bridge such divides. This year, overcoming considerable roadblocks, Professor

?>