3 Lessons For Product Innovation, courtesy of TEDx Cambridge

  • October 2014
  • Posted By Janet Muto
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This fall, I attended the TEDx Cambridge conference which featured outstanding speakers such as TED veteran Tali Sharot of the Optimism Bias fame and Tyler Jacks, Director of the Koch Institute for Integrative Cancer Research at MIT. As someone who is extremely interested in organizational behavior, I took away 3 key principles to consider when

HSG Radar: Volume 3

  • October 2014
  • Posted By Janet Muto
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HSG Radar is a weekly round-up of the latest content that has our team abuzz. From “poking” to paying Leaked screenshots posted on Twitter have people talking about Facebook’s move into user-to-user payments using Messenger, their messaging app. This could be one of the more disruptive forces to drive the “unbanked” in the US (8.2%

HSG Radar Volume 2

  • October 2014
  • Posted By Janet Muto
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HSG Radar is a weekly round-up of the latest content that has our team abuzz. Design drives mobile innovation When designing mobile apps, personification can lead to design inspiration. This seems to be the approach that led to the NYT Now mobile app. Says interactive designer Farah Assir, “…we imagined the app as a person

Thinking, Big and Small: Innovating for SMBs

  • October 2014
  • Posted By Janet Muto
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Small businesses are difficult to reach. They have tiny budgets and are often too consumed in day-to-day operations to actively seek out new solutions and services. However, when done right, companies can realize huge success in the small business marketplace. It’s all about creating a community around your product or service and never treating a

HSG Radar: Volume 1

  • September 2014
  • Posted By Janet Muto
  • 0 Comments
Welcome to “ HSG Radar ” – a new blog series where we round up the latest content that has our team buzzing. Extra, Extra! The book being passed around the office If you’ve been following news about the news lately, earlier this month, Jeff Bezos tapped Politico co-founder Fred Ryan as the new publisher of The

10 Things I Love About Small Business (That Can Help You Sell To Them)

  • September 2014
  • Posted By Janet Muto
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While preparing for a recent talk on small businesses and how to best market to them, I “fell in love all over again”.  Small businesses are a difficult “market” to sell to – especially when it comes to making them aware of your product or service.  However, once you know them, you will find that

Is Apple Pay set up for success?

  • September 2014
  • Posted By Greg Garson
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What the announcement of iPhone 6 and Apple Pay means for the future of mobile payments Apple is taking the lead in solidifying the standards for mobile payments, and has spent time on critical aspects of the product to give it the best chance of capturing as much of the payments space as possible. Four

Growth Hacking – The Next Frontier For Lean Startup

  • August 2014
  • Posted By Nitzan Shaer
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“Growth hacking” has become one of the most contentious terms in the product development community. Despite a healthy debate, there’s still much to be explored, and the interest to determine how growth hacking can help entrepreneurs, product managers, and marketers achieve sustained growth (searches on the topic are at an all-time high, according to Google).

Analysis: Apple using Visa as a Bridge to Mobile Payments Endgame

  • August 2014
  • Posted By Greg Garson
  • 0 Comments
Given the enormous complexities of the underlying infrastructures that have been preventing the widespread adoption of mobile payments so far, it is understandable why Apple has been hesitant to jump into the mess. So why would Apple plan to enter into an agreement with Visa now, as one analyst has speculated, when the solution to